PickMeUp nearly didn’t pick me up

Sunday 4th June 2023

I’ve been out DRT riding again. This time in High Wycombe.

Carousel’s PickMeUp, introduced last September as a three year scheme with £736,000 from the DfT’s Rural Mobility Fund and Section 106 funding, is being hailed as a DRT that’s working well and “going from strength to strength”. A series of self congratulatory news releases recently boasting about numbers travelling – “10,000 in the first ten weeks” and “a landmark 25,000 in the first five months” caught my eye and I’d also seen reports its operating area is expanding and the company is taking delivery of a fleet of eight brand new Mercedes Sprinter minibuses. Always wanting to report positive experiences of using public transport I eagerly visited the Buckinghamshire town recently, full of anticipation of having some successful rides.

Spoiler alert if you haven’t time to read the full blog – it didn’t quite work out that way.

I decided not to book a trip in advance but wait till I arrived at the station and then book a ride to the expanding new housing development at Abbey Barn Park on the southern edge of the town which lost its limited scheduled (section 106 funded) bus route in favour of PickMeUp which is the only public transport option for residents moving in.

A footpath-less road with a twisty steep hill rules out the option of the 25 minute walk to catch a bus in Wycombe Marsh. So without a car, you’re pretty much isolated.

Having said that, Traveline (and Google maps) suggests a walk along the footpath less road is just what’s needed to and from route 37 – journey planners can’t cope with DRT.

I tried a few times to book but each time the app came back with convoluted options using the ordinary bus network coupled with a lengthy walk – as per Traveline above.

After many attempts it suddenly dawned on me why I wasn’t getting any PickMeUp options. I was in town wanting to travel on a Saturday and bizarrely PickMeUp only runs Mondays to Fridays. I hadn’t previously noticed that and had just assumed Saturday would be a normal operational day as it is everywhere else DRT runs. Big mistake.

No mention of a Mondays to Fridays only service on this poster in High Wycombe bus station.

It seems residents of Abbey Barn Park just have to get used to staying indoors at the weekend. Or buy a car. Which looking around the development with its garages, most seem to have done.

I was passing through High Wycombe again on Thursday afternoon last week so thought I’d have another go. Leaving Oxford at 13:25 on a Chiltern Railways train I used the PickMeUp app to book a journey from High Wycombe rail station to Abbey Barn Park and got offered a pick up in 41 minutes which would be 14:06 but as my train arrived at 14:02 I decided to leave it until I was a bit closer to High Wycombe before confirming in case the train got delayed.

Interestingly the other option suggested was to take route 35 which would have involved that dangerous walk along Abbey Barn Lane

With hindsight that was a bit silly as the next time I looked, twenty minutes later, the ride offer was a pick up in 34 minutes from then, at 14:18.

At least that gave me plenty of time on arrival at the station, not least because the app was telling me the pick up point was a five minute walk away from the back entrance of the station, north of the station, in Totteridge Road, rather than the main entrance/exit south of the station.

I found the bus stop and waited.

Yes, that is a completely blank timetable case.

Luckily the app shows the bus’s progress as it heads towards you and it was obvious from the convoluted route shown it was already busy and the pick up time kept getting pushed back until disaster struck.

At 14:28 (10 minutes later than the predicted ETA) and from my vantage point overlooking the station I saw the minibus go to the front entrance rather than where I was waiting, and the app also confirmed this.

While the bus paused outside the station for a few minutes, I quickly rang the Contact Us number in the app and was initially met with a prerecorded “our lines are busy” response but then got answered and quickly explained what had happened.

While doing that I saw the bus was now heading towards me so I thought the driver had realised his error and sure enough the bus turned into Totteridge Road ….

…. but then went to drive straight past me without stopping!

Quick aggressive arm waving and a shout-out ensured he stopped and I queried why he had gone to the other entrance – which would have been much more convenient for me too. Gordon (the driver) told me I was waiting in the wrong place and when I said I was doing what the app told me he replied I “should ignore what the app says”!

Well how are passengers supposed to know that?

There was a family of four and another adult already on board so I decided not to pursue this rather strange way of working any further and went and sat down.

Only to receive a text telling me the driver couldn’t find me …

… and the same message flashed up on the app …

… and then to add insult to injury an email arrived in my inbox advising I was being charged a “No show fee”. How to make your passengers feel welcome, not! What an absolute shower of an operation. Luckily as a concessionary pass holder I don’t have any credit with PickMeUp so the company couldn’t deduct the £2 fare/“no show” fee.

I then received a call back from the number I’d rung and was advised he had booked my desired journey on another bus “as I’d failed to board the first one”. Obviously Gordon had told the system I’d failed to show up so no one knew I was actually on the bus and which was thanks only to my aggressive waving and alertness to what was happening.

After we’d dropped the family of four off and the other passenger I had a chat with Gordon and he reckoned instead of booking “High Wycombe Railway Station” – which is one of the default destinations in the app (even with a smart “M” symbol reflecting the American Via company’s take that it’s a Metro I suppose) – and bizarrely these defaults are listed in reverse alphabetical order – I should have booked from “Station Interchange, High Wycombe” which isn’t listed as a default….

… but is now in my favourites!

Gordon reckons the former is the Totteridge Road stop, the latter is the main entrance/exit at the front and that’s why he tells people to ignore the app.

Something as fundamental as this needs sorting pretty quickly. Frankly it gives no confidence in using the service if pick ups are defined differently for a passenger on their smartphone app and the driver’s tablet.

However, having thought about this, I reckon Gordon may have made a wrong assumption I’d be at the front of the station but the app knew the route the bus was taking to drop the family off would be via Totteridge Road so it had told me to wait there to save the bus going via the front of the station.

As I realised I was now on the bus unofficially I offered to alight and let Gordon get on with his next bookings but he kindly said he’d take me as I wouldn’t be able to walk along the dangerous Abbey Barn Lane.

We finally arrived in Abbey Barn Park at around 14:50 and I bid farewell to Gordon as he turned round and headed off for his next pick up.

Before exploring Abbey Barn Park including where further house building is taking place, I thought I’d better book a return journey …. and this time to the “Station Interchange” rather than the “Railway Station”, of course.

The ride offered was in 46 minutes which would be at 15:35.

I tried to book it but despite having a good mobile phone signal (thankfully) the app got stuck on “processing your request”. Nothing would waken it up.

After a few minutes of this I rang the Contact Us number again and explained what was happening – the same thing had occurred on my previous booking and only cleared when I shut down the app and on reopening finding my journey was booked.

This time the man on the phone confirmed my booking was in the system and sure enough it then appeared on the app – again showing quite a lot of activity for the bus in the 35 minutes before it would reach me.

As I wandered around Abbey Barn Park for three quarters of an hour I watched the bus (one of five operating that afternoon) follow that route on the app and gradually saw the expected arrival time with me get later and later. Instead of 15:35, the bus eventually appeared ….

…. at 15:50 and I realised I’d miss the train I was hoping to get and thinking if I were a resident and regular train commuter living in Abbey Barn Park there’s no way I could rely on PickMeUp to get to the station. Not least as there was a mum and two young children on board when the bus arrived and we had to deliver them to the bus station first making for a longer journey than anticipated.

And then we picked up another passenger round the back of the bus station, negotiated four-way temporary traffic lights and then the final mishap was the driver pulling up at the bus stop in Crendon Street – the stop before the railway station – and the driver telling me it’s where his tablet was confirming as my alighting point.

No, I said, I booked to go to the station – whether it’s a “Railway Station” or a “Station Interchange” I didn’t care – I just wanted the station. Frankly, having missed my train, my patience had by now evaporated. He kindly drove on and dropped me off at 16:10 – 35 minutes from the original pick up time – Google Maps tells me the direct journey would take nine minutes – how long should a DRT rail commuter allow to get to the station I wondered? An hour?

Interestingly the mum and two children had boarded the bus in St Hugh’s Avenue …

… from where Carousel’s hourly route 39 operates direct to the bus station and indeed there would have been a departure around about the time the PickMeUp picked them up.

It would also have got them to the bus station quicker than the detour they endured to pick me up. I asked how often they used the service and the mum said she quite enjoys the roundabout ‘mystery tour’ the bus sometimes takes but added the schools are off this week as “I wouldn’t dream of using it at school times as there’s no chance you’d get a ride”. Gordon had also told me the five buses get flooded out with school kids in the morning and afternoons as they love using the minibuses instead of conventional buses.

That led me to investigate other journeys that could easily be undertaken on the network of bus routes across High Wycombe and I found that whereas most DRT schemes won’t let you book a journey that a conventional bus covers, PickMeUp will. For example a journey from the bus station along London Road where there are frequent bus routes run by Arriva, Carousel and First Bus offers a PickMeUp as a first option – even when the conventional bus is leaving first.

It doesn’t surprise me that passenger figures are better than other schemes and “going from strength to strength” – PickMeUp must be poaching passengers from the town’s bus network big time. I wonder if this was explained to representatives of the DfT’s Rural Environment Fund and Rural Mobility Fund when they recently visited High Wycombe as reported in this week’s Coach and Bus Week magazine.

Article in this weeks Coach and Bus Week magazine.

The above article refers to the eight new Mercedes minibuses and one picked me up for the journey back into town. It’s fitted out with two tables and thirteen seats in the rear section behind the wheelchair area.

The mum and kids loved it.

Much better than the boring old bus on route 39.

Five final thoughts.

It puzzles me how the town of High Wycombe qualifies for public funds from the DfT’s Rural Mobility Fund.

Wait times of over 40 minutes at the time of booking until a bus arrival presumably reflects the ‘high numbers’ booking relative to the five minibuses in operation on Thursday afternoon. It means you can’t leave it until you want to travel to book a journey if you don’t want to be hanging around. But if you book when you don’t yet want to travel you then have to fit your activities around what’s offered. Increasing the operating area will only make this worse although I understand the aim is to increase the number of buses too.

Expected times of arrival worsening by up to 15 minutes makes the service unreliable for the passenger not least if you have an appointment to reach or catching a train.

There’s something very wrong with the discrepancies in pick up and set down points on passenger and driver devices I encountered.

And finally if you were given up to eight extra publicly funded buses to improve bus services in High Wycombe, would you use them DRT random style over and above the existing network on Mondays to Fridays only or would you use them strategically to supplement frequencies on existing routes? For example, one minibus added to route 39 could provide a half hourly service and two could run a half hourly, seven days a week, early to late service for residents moving into Abbey Barn Park which might actually be of some use to residents.

Roger French

Blogging timetable: 06:00 TThS with occasional Su including today.

19 thoughts on “PickMeUp nearly didn’t pick me up

  1. Sounds like a nightmare, will use conventional buses when in High Wycombe…..more reliable.

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  2. Interesting that the service is marketed as ‘Pick me Up’ as this is reminiscent of the service that ran in Harlow using Ford Transits in the mid 70s. No apps then just ‘dial- a-ride’. Ironically nearly 50 years later it seems that on these services you must have an app so presumably you can’t dial-a- ride thereby making it impossible for those who might need and rely on these buses to book a trip.

    In does seem questionable though that s106 developer funding is used for these services when the alternative of providing the funding to boost frequencies of existing services would provide access for all and better value for money

    London had two trials of these type of services in Sutton and Ealing and both were a failure. Ironically though the busiest days for trips were Fridays and Saturdays so odd that the High Wycombe service doesn’t operate on Saturdays ? Perhaps in 6 months time this service will have failed too ?

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  3. Given the size of High Wycombe it should be able to support a small network of town services

    The claimed 10,000 journeys in the first 10 weeks seems somewhat suspect. That’s a 1000 passengers a week or 200 a day which seems a bit unlikely

    With the DRT they should if they analyse the passenger data should have a lot of detailed data on the passenger journeys such as when they want to travel and where they want to travel to which could be used to plan fixed bus routes in the town. They may not be fully financially viable but would provide a much better service at a much lower cost than DRT

    DRT has a small niche market in deeply rural areas but in most cases thats not here they are deploying DRT

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    1. At no point has anyone said we do 10000 trips a week. We are running at the moment 220 passengers per day and around 350 journeys per day.

      Too clear up a few things stated in this blog, the regular passengers in Abbey Barn estate use the pmu service and actually like it, yes we run late due to bad traffic in the area during school times. We have less then 20 school children that use the service if this is an over run I wonder what 60 London kids on a double decker is.
      Yes the service should possibly run on a Saturday but this is down to the council not to carousel or go ahead to sort out, possibly when Abbey Barn is nearer to being finished then it may get a Saturday series.
      If you think Arriva wycombe run a better service then the pmu then come and try it.

      The next Time I see R French I will make sure that I pick him up that way I will not get his phone stuck in my face in an aggressive Manor would like to be able to upload the cctv but unable to do so

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      1. The customer very much doesn’t come first in your eyes then!

        I’d suggest trying to see this from a customer point of view. Roger French is absolutely correct that these DRT serviced are heavily subsidised, unsustainable in the medium run, provide completely unreliable journey times, and are, in most cases, a poor substitute for regular but of course unfashionable bus services.

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      2. Thank you for providing the figures. If you are carrying less than one passenger per journey then there is no future. Even if you transposed your numbers it is less than two passengers per journey – again, unsustainable. It would be far cheaper to pay taxi fares for those that want to use DRT. Such an outcome would ensure that you did not have to meet passengers. Perhaps, with your customer service skills, you should be a train driver.

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  4. Firstly, thanks for the additional Sunday service – a great distraction from the thought of the scheduled gardening! Thanks also for picking up on my suggestion that the hailed success of this DRT needed investigating (in a comment on 18 March). It’s no surprise of course that the positive spin that was contained in the media reports needed setting in context.

    Reflecting carefully, and I believe we do have to be careful not to be obsessively anti – I feel there is actually a place for DRT. If I think of once-a-day (or thereabouts) conventional services, fixed route services diving way off-route for no-one day in and day out in an attempt to serve everyone, the joke of an image of bus services that such routes create and the months and the years it takes for these services to evolve (it might or might not be considered each time the route is re-tendered) I think we have to be careful not to miss an opportunity to put in place an option that is designed to meet demand as it actually occurs which could present an opportunity to actually create new demand for public transport.

    So what is going wrong? My thoughts are that a perhaps a rush to grab and spend the money is leading to schemes being set up which are either not really being used for rural connections (High Wycombe fts this), not anything like the most efficient way to meet a need (new developments fit this), can distract demand from conventional services (High Wycombe ticks this box as well) and where the tech just isn’t bespoke enough or smart enough to make it a real aid (high Wycombe again) with probably no-one close enough to the ground and influential enough (in combination) to drive the needed improvements.

    Too much available public money with not enough scrutiny over planned and actual use and the wider impact is a bad thing. A need for continual positive PR losses sight of this reality very quickly.

    On a positive note, at least with this scheme the “welfare” image issue seems to have been overcome.

    My longer-term prediction is that DRT will settle. When the existing money runs out, or the lack of value vs. other options dawns, if there is still an ambition to make bus travel a desirable option, these schemes will be scaled back to the job they are best placed to do and any further available funding diverted to bolstering conventional fixed services where that is the right thing to do. Let’s also keep in mind that not all new rural grant funded conventional routes are immune from the above-mentioned diseases either – see your own report on the 907 in Herts as a perfect example.

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  5. I have experienced all this and more using the MK Connect service which as you know is also “managed” by Via. It seems completely useless to use for any commuting particularly for the reason you gave. In the morning you might have to allow 90 minutes for a 5 minute journey (45 minute wait, which can go up or down, and seemingly random diversions and routeing) and in the evening you’ve got more chance of winning the lottery than getting a space.

    Why can’t we look to Germany and their AST “taxibus” services that run as required on a phone call or app request but to a fixed schedule?

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  6. Frankly, after reading this report in depth, it borders on a scandal. Go-Ahead, as holders of this contract won’t worry too much about the abstraction from their conventional bus services, First are little affected, and Arriva gave up caring much about anything long ago. The “Red” group of companies may yet still be stirred to action.

    I shouldn’t think the local Taxi trade are too delighted either as this is unfair, subsidised competition. The CMA, or whatever they are called these days, might wake up at some point, and would certainly have been there had the old Stagecoach been involved, DfT or no DfT involvement.

    Of course passenger numbers are “healthy” when compared with similar rural operations, and the service should have been restricted to just those areas such as Abbey Barn Park and similar, no longer served by conventional bus. Or is this part of a grand future plan to eliminate small town bus networks?

    I suspect, and this shows up another of DRT failings, the somewhat chaotic regime of operation has been caused precisely because the system is operating under pressure, as in MK.

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  7. Personally I would deploy a fleet of those Mercedes Sprinters on a high frequency fixed route town network, with a sprinkling of hail and ride.

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  8. I am interested in that Abbey Barn Park appears to be outside the urban area with no safe walkways or cycle routes to the town. If this is so I would question the planning policies of the Council when we are all encouraged to be more green. If the road is unsafe to walk, the Education Authority should be providing home to school transport. Or is this the reason for so many school pupils using the DRT? It would also answer why the network requires 5 buses and that passenger numbers reach 1,000 per week.

    I would agree with other comments that this scheme should be rethought and that conventional bus services should be run at least on Monday to Friday but perhaps with DRT operation at weekends.

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  9. Or maybe as ‘corridors’ which allow small deviations from the route on demand, but definitely at fixed times.

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    1. Sent your article to a rail enthusiast I know in High Wycombe, and this was his reply;

      Interesting the ‘ pick me up ‘ Carousel article you sent me. I used them for the first time a couple of weeks ago & had similar problems to the reporter. Requested a time. They said could not do. Give me a 5 minutes later slot than I wanted. Then confirmed the time the mini bus would arrive 10 minutes earlier to the time they just gave me, 5 minutes earlier than I originally wanted. Then a mini bus drove pass our the entrance to out estate at about the right time and 5 minutes later it drove back pass our estate entrance. Was not sure if was supposed to be mine, so tried ringing them because they were now 15 minutes late. Could not get through. So decided to walk to bus station. Mini bus now 20 minutes late. As I started walking towards Morrisons a Mini bus comes off round-a-bout, so flagged him down. As I was late for my bus connection from bus stn. I asked him to drop me at Oxford Street bus stop in case I could just make it. He did not know where that was, so had to direct him. I think he was a migrant not long in this Country, because he could not speak English. I missed my connection due to their incompetence. Then had to walk to bus station. Waited 30 minutes for next bus. I should have just walked to the bus station from my estate like I normally do. Will not use service again. Lastly to crown it all they sent me a message,
      ” unable to pick you up as driver could not find you ” What a hopeless service. And their depot is only around the corner from me lol. Absolutely Pathetic !
      When I get the chance will go & see their Manager. Will probably be a waste of time.

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  10. I wonder what unmet need justifies this expenditure of public money ? It appears to be a glorified subsidised taxi service which actually abstracts passengers (and scarce staff?) from the commercial network. And does it very badly

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  11. Why on earth does a DRT bus need tables, how long do they expect people to be on there for then ?

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